COMPLI3D vs Freshpaint
Both aim to keep health information out of ad platforms. They take different routes. Here is how each works, where each fits, and how to move if you decide to.
Facts about Freshpaint are marked [VERIFY] until confirmed against Freshpaint's current documentation. Last reviewed [DATE].
Short version
Freshpaint is a data platform for healthcare marketing teams that routes events to many tools. [VERIFY] COMPLI3D holds every script until opt-in and sends each ad network only a click ID and an opaque code.
Feature by feature.
| Capability | COMPLI3D | Freshpaint |
|---|---|---|
| Main job | Consent control and PHI-free ad conversions | Healthcare marketing data platform [VERIFY] |
| Business associate agreement | Available [VERIFY PLAN SCOPE] | Offered [VERIFY] |
| Holds scripts until opt-in | Yes, every script | [VERIFY] |
| Removes page URLs before data leaves | Yes | Filters data per destination [VERIFY] |
| Sends ad conversions server-side | Click ID and opaque code only | Server-side events to many destinations [VERIFY] |
| Tag management | Through the gateway | Its own tracking script and integrations [VERIFY] |
| Visit and page reports | Coming soon | Sends data to the analytics tools you choose [VERIFY] |
| Where data is processed | [REGION] | [VERIFY] |
| Price | [PRICE] | [VERIFY] |
What actually differs.
How the payload is shaped
Freshpaint collects events and lets you decide what each destination receives. [VERIFY] COMPLI3D takes a narrower path: each ad network gets a click ID, an opaque event code and a time, and nothing else.
When scripts load
Consent Gateway holds every script on the page until the visitor opts in, including scripts we do not manage. How Freshpaint handles consent depends on your setup. [VERIFY]
Breadth
Freshpaint connects to a wide range of tools. [VERIFY] COMPLI3D does fewer things: consent, ad conversions and tag control, with analytics coming soon.
When Freshpaint may be the better fit.
You need many destinations
If you send events to analytics, CRM and data warehouse tools as well as ad networks, a broader data platform may suit you better.
Your team wants to shape each payload
If you want field-by-field control over what each tool receives, Freshpaint is built for that. [VERIFY] The COMPLI3D payload is fixed by design.
It already works for you
If your current setup has been reviewed by your counsel and works, switching has a cost. Run our free scan to confirm nothing changed.
Run both safely, then switch.
- Run the free scan.See every script that loads before consent today, and where it sends data.
- Install the gateway snippet.Your existing scripts now wait for the visitor's choice.
- Map conversions to opaque codes.Each conversion gets a code that means nothing outside your account.
- Turn off the overlapping route.Once conversions arrive through the relay, remove the duplicate so nothing is counted twice.
Can I run COMPLI3D and Freshpaint together?
Yes. Consent Gateway can hold the Freshpaint script until opt-in like any other script. Avoid sending the same conversion through both, or it may be counted twice.
Does Freshpaint sign a business associate agreement?
Freshpaint states that it does. [VERIFY] Confirm the scope with Freshpaint and your counsel.
Who wrote this comparison?
The COMPLI3D team. We mark anything we have not confirmed about another product, and we update the page when it changes.
See what loads before consent on your site.
A report of every script that loads before consent and where it sends data.